2 months ago 07th Mar 12:27
It’s not what you know, but who you know
Networking
Two Degrees of Separationon the internet
Creating a truly effective network of contacts
Sonia Fernández
Published by Marshall Cavendish
The scientist Stanley Milgram told us that everyone in the world could be linked to everyone else in the world by no more than six degrees of separation. While this can help us while away an hour or two working out how we are all linked to the likes of Brad Pitt, in the world of business, creating a network of contacts can be crucial for success.
The internet is changing how we all network; and the stakes have been raised where we have to question whether six degrees is a few degrees too many. Author Sonia Fernández explores how the old mantra of six degrees makes you practically a stranger in a modern society where networking is essential for getting ahead.
Two Degrees of Separation provides practical advice and information for beginners on how to create a more effective network of contacts and advisors.
Fernández explores how to use the latest technology and demonstrates how today’s networks are structured, including social networking, how to establish initial contact and how to maintain those relationships.
This book offers crucial advice on how to improve the value of your contacts by being separated by only one or two degrees.
Two Degrees of Separation
Your Comments:
by Sandy - 09:24:42 14th Mar 2008
Fantastic book, with great advice on how to tap into a network that you may not even know you had in the first place! Networking is so important these... READ MORE